My latest column for A List Apart is called How to Do What You Love, the Right Way, and it’s out today. It’s a response to that mantra we hear so often, and loosely based on a rant by Merlin Mann on one of his Back to Work podcasts. Here’s the gist:

Doing what you love doesn’t necessarily mean quitting your job and starting a coffee shop. Most often, it means building your own platform, and crafting your own work, one step at a time.

I try not to overwhelm you with posts about the product management book I wrote recently, but I do think this deserves a post. After a few hiccups, Making It Right is now available in paperback on Amazon, through CreateSpace Independent Publishing.

If you like papery things and margins, I’m sure you will like it.

Buy ‘Making It Right’ on Amazon.

Sophie Shepherd introduces some new deliverables in Rethinking Our Prototypical Process, including this one:

HTML prototypes have the potential to confuse some clients. In addressing feedback, I’ve answered questions like: Are we tied to this layout? (No.) Is this real content? (Ideally.) Is this what our website will look like? (Probably not.) The content outline strips any potentially distracting elements from the prototype: no layout, no typography, no links, no things remotely resembling design. It’s just a list of the content that will be on each page in order of its importance.

This deliverable, which she calls a “Content outline” or “Page description diagram”, seems like it fits well with my idea of Content slice diagrams. It’s great to see these new useful deliverables emerging — a sensible retreat from the “get out of the deliverables business” march of the past few years.

A couple of months ago I got an email from the wonderful people at A List Apart, asking if I’d be interested in starting a regular column on ALA. I believe my response was something to the effect of “1,000 times yes!!” How could it not be? I’ve been reading ALA for such a long time, and I really enjoyed the one time we’d worked together before, on an article called Usable yet Useless: Why Every Business Needs Product Discovery.

In an effort to figure out where to take the column, my editor asked me what kind of topics I’m interested in. I sent back a response that I was pretty sure would make her delete the email and step away from her computer very slowly. Here’s what I wrote:

• My background is in sociology. My PhD dissertation was about social network theory — the real, mathematical kind, not what the phrase “social network” has since come to mean. So I like thinking about how our networked society is changing us. I’m much less interested in the “Google is making us stupid” view, and much more interested in the positive side. Clive Thompson’s Smarter Than You Think comes to mind immediately. (When I grow up, I want to write like Clive)
• Following on from that, I like thinking about what parenting means in this new era. As I’ve been thinking about what my next side project should be after the book, I’ve toyed with a site for tech-oriented dads with young kids. What are the products they should be interested in, how do we teach our kids about technology and that it is not to be feared, but also not to be abused, because it is not neutral (see What Technology Wants. When I grow up I want to write like Kevin).
• And again, following on from that (at least in my weird head), how does Sci-Fi culture play into all of this? (I know, weird, but stick with me). Our science fiction has become increasingly dystopian. The last positive science fiction series was probably Star Trek TNG. So what do our visions of the future tell us about living (and designing) today?

To my surprise, my editor didn’t freak out, and instead encouraged these topics. So we came up with the column name A View from a Different Valley. A column about technology, but from a perspective we don’t always expect. My first article for the column is called Work Life Imbalance, and it came out last week. It’s about the blurring lines between work and life:

There is a blending of work and life that woos us with its promise of barbecues at work and daytime team celebrations at movie theaters, but we’re paying for it in another way: a complete eradication of the line between home life and work life. “Love what you do,” we say. “Get a job you don’t want to take a vacation from,” we say—and we sit back and watch the retweets stream in.

I don’t like it.

I don’t like it for two reasons.

And this is, of course, where I ask you to read the rest if you’d like to find out why I don’t like it…

I’m really excited about this column, and hope to keep it going for quite a while. Thanks again to ALA — they’re awesome people. I like them a lot.

Monica Guzman spent the summer on a tech book binge. She read 11 technology books to get a sense of our current technological moment. In the short article How my summer tech book binge changed the way I think about tech she explains some of the things she learned:

Tech serves us best when we create rather than consume. Where [Nicholas] Carr saw the worst of tech’s impact, Clive Thompson, in “Smarter Than You Think,” saw the best. One difference was that Carr — in arguing, for example, that the rise of short, fast media makes our contemplative muscles weak — all but ignored how tech boosts creation. It’s a common oversight: We’re transitioning from a world where public creation was difficult to one where it’s a cinch.

The same goes for public collaboration. Great things happen when we swirl together and build. Think Wikipedia. Blogs. The Internet itself.

This is, if nothing else, a great reading list.

Everyone is posting about this today but I don’t care because it is really that good and it wins all the points on the Internet today. Paul Ford in How to Be Polite:

People silently struggle from all kinds of terrible things. They suffer from depression, ambition, substance abuse, and pretension. They suffer from family tragedy, Ivy-League educations, and self-loathing. They suffer from failing marriages, physical pain, and publishing. The good thing about politeness is that you can treat these people exactly the same. And then wait to see what happens. You don’t have to have an opinion. You don’t need to make a judgment. I know that doesn’t sound like liberation, because we live and work in an opinion-based economy. But it is. Not having an opinion means not having an obligation. And not being obligated is one of the sweetest of life’s riches.

I wrote something slightly related (and, let’s be honest, not nearly as good) a while ago for Smashing Magazine: Making A Better Internet.

Dhruv Khullar describes The Trouble With Medicine’s Metaphors:

The words we choose to describe illness are powerful. They carry weight and valence, creating the milieu in which goals of care are discussed and treatment plans designed. In medicine, the use of metaphor is pervasive. Antibiotics clog up bacterial machinery by disrupting the supply chain. Diabetes coats red blood cells with sugar until they’re little glazed donuts. Life with chronic disease is a marathon, not a sprint, with bumps on the road and frequent detours.

Khullar goes on to discuss in depth the use of military metaphors in medicine, such as the common saying “We’ll fight this together,” and why it can be counter-productive.

Who doesn’t love Ira Glass? What a legend. His I’m Ira Glass, Host of This American Life, and This Is How I Work feature in LifeHacker is really good:

I’d just say to aspiring journalists or writers—who I meet a lot of—do it now. Don’t wait for permission to make something that’s interesting or amusing to you. Just do it now. Don’t wait. Find a story idea, start making it, give yourself a deadline, show it to people who’ll give you notes to make it better. Don’t wait till you’re older, or in some better job than you have now. Don’t wait for anything. Don’t wait till some magical story idea drops into your lap. That’s not where ideas come from. Go looking for an idea and it’ll show up. Begin now.

I also loved this response to the question What’s your best time-saving shortcut/life hack?:

I’ve got nothing. Reading other people’s answers to this question on your website today made me realize I live my life like an ape. I eat the same breakfast and lunch everyday, both at my desk. I employ no time-saving tricks at all.

So, I guess in related news, I bought making-it-right.com and I don’t know maybe it will become something, maybe not…

Hugh Howey is the author of WOOL, one of my favorite sci fi series. His essay Your Fear is My Opportunity is a rant on Amazon and self-publishing, and I really appreciate his perspective as someone who has gone through the hard process of self-publishing:

The things I advocate for: Reasonably priced e-books, for publishers to take risks and do exciting things, for us to embrace the future of storytelling and allow it to coexist with the past, to release all editions of a work at once, to get rid of DRM, to mix up genres and do something fresh and new … these are all things I’ve wanted as a reader for longer than I’ve been writing.

And this:

I am a reader first. And I want more readers. Selfishly, as a reader, I want more readers. I want to see airports full of people staring at books, e-readers, and tablets laced with text. Not people staring at cell phones, Candy Crush, Facebook, or authors’ blogs. I want book culture everywhere. I want interactions with strangers to be about what they’ve read lately. I want my social media feed to be all about books. I’m an addict, and I want to get other people hooked. Maybe that’s a bad thing. I don’t care.

If you haven’t read WOOL you should give it a try. Great storytelling whether you’re a sci fi fan or not.

Clive Thompson’s “I can’t even” is easily my favorite essay of the week. Clive goes back 100 years and finds an author that excelled at… well, I’ll let him tell you:

It must be said: Lovecraft is not a great literary stylist. His prose is good, but not great.

The one exception? This linguistic subgenre—the craft of finding new ways to say that he can’t say something. When Lovecraft does describe a monster straightforwardly, he often stumbles, defaulting to pretty journeyman prose. But when he describes the way a monster can’t be described? He is endlessly inventive. I read and reread my collection of Lovecraft, slapping in a Post-It Note whenever I hit upon one of these I-can’t-even moments, and soon the book was crammed with stickies. I’m starting to believe these catchphrases may be his most enduring contribution to English letters.

My favorite example?

The frantic playing had become a blind, mechanical, unrecognizable orgy that no pen could ever suggest.

Masterful. Even better than my go-to “I can’t even” gif: