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Posts tagged “culture”

Automation and the balance of power in workplaces

In The Machines Are Coming, Zeynep Tufekci talks about the kind of tasks that are being automated by machines:

Today, machines can process regular spoken language and not only recognize human faces, but also read their expressions. They can classify personality types, and have started being able to carry out conversations with appropriate emotional tenor.

Machines are getting better than humans at figuring out who to hire, who’s in a mood to pay a little more for that sweater, and who needs a coupon to nudge them toward a sale. In applications around the world, software is being used to predict whether people are lying, how they feel and whom they’ll vote for.

This is not a new topic. Back in 2012, Kevin Kelly proclaimed in Better Than Human: Why Robots Will — And Must — Take Our Jobs:

It may be hard to believe, but before the end of this century, 70 percent of today’s occupations will likewise be replaced by automation.

At the end of last year Claire Cain Miller wrote for the New York Times that As Robots Grow Smarter, American Workers Struggle to Keep Up:

Although fears that technology will displace jobs are at least as old as the Luddites, there are signs that this time may really be different. The technological breakthroughs of recent years — allowing machines to mimic the human mind — are enabling machines to do knowledge jobs and service jobs, in addition to factory and clerical work.

Who knows if this fear is going to turn into reality or not — there are lots of counter-arguments as well (For example, Nicholas Carr has a really interesting historical perspective in Should the Laborer Fear Machines?).

Still, I find the discussion fascinating — especially as it relates to the balance of power in workplaces. Tufekci continues:

Machines aren’t used because they perform some tasks that much better than humans, but because, in many cases, they do a “good enough” job while also being cheaper, more predictable and easier to control than quirky, pesky humans. Technology in the workplace is as much about power and control as it is about productivity and efficiency. […]

This is the way technology is being used in many workplaces: to reduce the power of humans, and employers’ dependency on them, whether by replacing, displacing or surveilling them.

Maybe that’s the real cause for concern here. Not that jobs might go away (although that’s certainly worrisome too), but that power will continue to shift to employers and away from employees.

The fallacy of the full-stack employee

Elea Chang takes on the “full-stack employee” idea in a great critique called The Full-Stack Employee and The Glorification of Generalization:

Hidden inside that “full-stack employee” manifesto is the idea that tech equals work and work equals life. Despite all the talk of learning and growing, the full-stack employee is primarily focused on conquering domains within the tech industry. But there have always been ways to impact the world outside the workplace. Unfortunately, the continuous pursuit of professional skillsets tends to diminish the boundaries between work and everything else, leaving you with less and less time to actually grow as a human being.

I’m very much in agreement with this. Many companies still go out of their way to reward people who work extra long hours, even if that comes at the expense of time spent with family (or, as Elea points out, volunteering outside of work).

Buzzfeed, Instagram, and the weirdness of present day journalism

Two recent articles made me think again about how weird journalism and publishing has become because of the internet and social media. In Instagram’s TMZ Jenna Wortham describes a very successful celebrity gossip “site” (what should we call these things now?) that exists primarily on Instagram:

Angie explained to me that Instagram perfectly suited her vision for The Shade Room: image-centric and interactive. For her purposes, Instagram was the equivalent of WordPress. When she started the feed a year ago, her goal was to accumulate 10,000 followers in the first year. She accomplished that in only two weeks. Angie started by posting about people at the bottom of the celebrity hierarchy (minor reality stars, mostly) and worked her way up to bigger names, building her loyalties slowly. Eventually, readers started sending her tips and videos via Instagram’s direct-messaging feature. Now, The Shade Room has more than half a million followers on Instagram alone.

Of course, this “business” is one decision by Instagram away from total collapse, but for now it’s an amazing success story.

The second article continues the media’s fascination with Buzzfeed. From Adrienne LaFrance and Robinson Meyer long and very interesting The Eternal Return of BuzzFeed:

BuzzFeed is a successful company. And it is not only that: BuzzFeed is the rare example of a news organization that changes the way the news industry works. While it may not turn the largest profits or get the biggest scoops, it is shaping how other organizations sell ads, hire employees, and approach their work. BuzzFeed is the most influential news organization in America today because the Internet is the most influential medium—and, in some crucial ways, BuzzFeed demonstrates an understanding of that medium better than anyone else.

And this:

Culturally, economically, even politically: BuzzFeed is so influential because it is still in ascendance. We don’t yet know how big this publication will get, how sweeping and lasting its effects on the American media sphere will be. “We’re still really small,” Peretti insists. “You have Disney and Viacom and Time Warner—the really big media companies are giant compared to us.” But BuzzFeed’s growth has been relentless in recent years. It shows no signs of slowing. Peretti is deliberately and aggressively building his company to be big. “The Internet isn’t for small companies,” he said last year.

It’s hard not to admire the way Buzzfeed understands how the internet hive mind works. Let’s not forget that they were the first publication to figure out what the internet is really for:

Technology can't contribute to a better world while those who make it are so unrepresentative of society

Judy Wajcman’s Who’s to blame for the digital time deficit? starts off like many similar articles as she ponders the role smart phones play in making us feel time-starved. But then she takes an unexpected and well-reasoned turn:

If technology is going to contribute to a better world, people must think about the world in which they want to live. Put simply, it means thinking about social problems first and then thinking of technological solutions, rather than inventing technologies and trying to find problems they might solve.

We can’t do this while the people who design our technology and decide what is made are so unrepresentative of society. The most powerful companies in the world today—such as Microsoft, Apple and Google—are basically engineering companies and, whether in the US or Japan, they employ few women, minorities or people over 40. […] Such skewed organisational demographics inevitably influence the kind of technology produced.

And later on:

If we want technology to bring us a better future, we must contest the imperative of speed and democratise engineering. We must bring more imagination to the field of technological innovation. Most of all, we must ask bigger questions about what kind of society we want. Technology will follow, as it usually does.

This is not the time to give up your business model

Dave Pell—in the context of Facebook’s plan to host news sites’ content natively—explains what tech people are good at (and usually not good at) in Don’t Take a Flying Leap:

But building a really successful app or site does not mean you know more about education than educators. Disrupting the photo-sharing space does not qualify you to disrupt higher education. Or to understand the health system better than doctors. Or to understand the woes of urban poverty better than those who have spent a career on those corners. […]

This is not the time to give up and it’s not the time to give in to one of the most prevalent myths of the era: that people who can build technology know how to run your business better than you do.

Face-to-face contact still matters

Susan Pinker explains why face-to-face contact matters in our digital age:

Our survival hinges on social interaction, and that is not only true of the murky evolutionary past. Over the last decade huge population studies have shown that social integration — the feeling of being part of a cohesive group — fosters immunity and resilience. How accepted and supported we feel affects the biological pathways that skew the genetic expression of a disease, while feeling isolated “leaves a loneliness imprint” on every cell, says the American social neuroscientist John Cacioppo.

And here’s the problem: being “more social” online doesn’t help:

Recent MRI studies led by neuroscientist Elizabeth Redcay tell us that personal contact elicits greater activity in brain areas linked to social problem-solving, attention and reward than a remote connection. When the identical information is transmitted via a recording, something gets lost.

I guess catching up for coffee is still better than texting.

A framework for empathy in design

The Paradox of Empathy is such a great post by Scott Jenson that I pretty much want to quote the whole thing. But I’ll stick with just this one gem, and encourage you to read it in full. It is a fantastic exploration of empathy in design, and includes a framework for making empathy part of our everyday work in a very practical way:

Designers will be the first to admit that not every empathic observation leads to a miraculous insight. However, it’s called “Design Thinking” for a reason: it’s how we process and explore, taking a complex problem and breaking it down before we build it back up. Product managers seem to expect a designer to walk up to a product, say something brilliant, and drop the mic. Experienced designers deeply understand a simple fact: design isn’t a deliverable, it’s a process. A process paved with dozens of small empathic observations that lead you, slowly, iteratively to a better product.

The problem for us designers is that our fellow teammates don’t always think this way and unfortunately, we as a community don’t reflect on this difference. It’s ironic that designers are passionate about how a product interacts with people but not how they themselves interact with their team.

Social media and our insatiable desire for approval

Jon Ronson looks into online shaming (and the lives it destroys) in a brilliant piece of journalism called How One Stupid Tweet Blew Up Justine Sacco’s Life:

Eventually I started to wonder about the recipients of our shamings, the real humans who were the virtual targets of these campaigns. So for the past two years, I’ve been interviewing individuals like Justine Sacco: everyday people pilloried brutally, most often for posting some poorly considered joke on social media. Whenever possible, I have met them in person, to truly grasp the emotional toll at the other end of our screens. The people I met were mostly unemployed, fired for their transgressions, and they seemed broken somehow — deeply confused and traumatized.

The conclusion is worth pausing over and pondering:

But perhaps [Sacco] had now come to understand that her shaming wasn’t really about her at all. Social media is so perfectly designed to manipulate our desire for approval, and that is what led to her undoing. Her tormentors were instantly congratulated as they took Sacco down, bit by bit, and so they continued to do so. Their motivation was much the same as Sacco’s own — a bid for the attention of strangers — as she milled about Heathrow, hoping to amuse people she couldn’t see.

We really are terrible at giving people grace — and the benefit of the doubt.

From iMessage to product management

Paul Ford wrote a great post about the significance of the blue/green bubbles in the Messages app on iOS. From It’s Kind of Cheesy Being Green:

This spontaneous anti-green-bubble brigade is an interesting example of how sometimes very subtle product decisions in technology influence the way culture works. Apple uses a soothing, on-brand blue for messages in its own texting platform, and a green akin to that of the Android robot logo for people texting from outside its ecosystem. […]

There are all sorts of reasons for them to use different colors. (iMessage texts are seen as data, not charged on a per-text basis, and so the different colors allow people to register how much a given conversation will cost—useful!) However, one result of that decision is that a goofy class war is playing out over digital bubble colors. Their decision has observable social consequences.

This then turns into a post about product management, in a way that only Ford can do. Great stuff.

The inmates are running the tablets

Kevin Roose and Pendarvis Harshaw wrote a fascinating 3-part series for Fusion on technology in prisons. I was particularly drawn to the part about allowing inmates to use tablets: Can technology and prisons get along? —

He can’t just hand out iPads, of course. The tablets being used in the Napa jail are manufactured by a Chicago start-up called Jail Education Solutions, which runs them on a secure, proprietary software platform called Edovo. The tablets can’t be used to connect to the Internet; instead, inmates can connect to a local intranet administered by the correctional facility itself. Using the tablets, they can stream Khan Academy lectures, run cognitive behavioral therapy apps, study for a GED, or take courses from Narcotics Anonymous and Alcoholics Anonymous. They can also opt for lighter fare – games and movies, which can be “purchased” with points they earn by completing more educational tasks.

I’m intrigued by stories like this because it shows how designing under severe constraints can result in big innovations.

(I know it’s bad form to explain a joke, but I’m pretty happy with the title of this post)