Kathy Korevec started a series about her principles for building software/tools for developers. Since I work on Postmark—one such tool—I read the intro post with great interest. The second installment is on the principle she calls You are a chef cooking for chefs:

Developers are masters of building applications, so when you’re building tools and experiences for them, you’re cooking in their kitchen. You can marvel at the delight you bring to the experience because no one can appreciate your hard work more than another developer. Developers can spot inconsistencies, antipatterns, and hurdles a mile away, so you must pay close attention to these details. At the same time, they know the challenges, understand the concerns, appreciate the details, and can provide crucial feedback to make your product even better.

This is one of the main reasons why I love working on developer tools. It’s an audience that can be brutal critics. But for the most part they do that because they care and want to see the product succeed—not because they want to fight just for the sake of it. And because they care, feedback generally have a degree of specificity that is invaluable for troubleshooting, use case discovery, and improving the product.

Anyway, this looks like a fantastic series and I can’t wait to read the rest. You can sign up for Kathy’s newsletter here.