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Why I love Buttondown

This is a bit of a meta post, especially if you’re reading this as an email as opposed to via RSS or the web… but bear with me please!

Justin Duke is one of my favorite internet people—ever since I met him while I was working on Postmark and we tried to convince him to switch his email provider for Buttondown. I now use Buttondown to run my little RSS-to-Email newsletter (yes, via Postmark!), and it was such a joy to chat with a fellow Open Web Enthusiast™ last week about owning your words, and what makes this partnership so special to me. He somehow managed to edit my ramblings from the interview into something that makes sense:

Despite sounding cliché, I hold a strong belief in the importance of owning your content, a sentiment echoed in the challenges faced when migrating from platforms like Substack. Their network is essentially their product, monetized in a way that complicates leaving, especially when payments are involved. […]

The internet’s enduring spaces, free from central ownership, are RSS and email. These technologies prompted my switch, betting on the most basic, reliable forms of digital communication. Embracing the POSSE model—Publish (on your) Own Site, Syndicate Everywhere—resonates deeply with me.

I think this is also where I’m supposed to mention that if you’d like to help cover the cost of hosting this site (and paying for Buttondown!), you can become a Friend of Elezea for $3/month. Bargain!