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Facebook and the imperfect past

So we beat on, boats against the current, borne back ceaselessly into the past.

— F. Scott Fitzgerald, The Great Gatsby


Eric Bellm remembers the early days of Facebook in When Facebook was Fun:

And we grew older. The guy who was your buddy in class or in the dorms moved to a different city, and you lost touch with him, except in the weird limbo of Facebook, where you remain capital-F Friends and your seven-year-old inside jokes remain preserved in digital amber. You don’t notice it, as the News Feed pushes your recent history out of sight, but who you were trying to be back then can still be found in your Timeline. What was once a means of creative expression and a connection to a living community has ossified: a hidden record of who you aspired to be, as you became who you are now instead.

Facebook Timeline is a brilliant piece of behavioral design. It encourages people to reminisce constantly about the past in a way that cuts out most of the bad and non-exciting parts. As Matt Haughey pointed out in a widely-circulated post called Why I love Twitter and barely tolerate Facebook:

At Facebook, half the people in my recent feed are defined by the university they attended, even if that was 50 years ago. Their location is mentioned in posts and prominently on their profile, as well as their entire school history. Heck, the whole notion of organization at Facebook is now defining a person as a “Timeline.” I find the new life history Timeline approach to be a way of constantly dredging up the past, to show others how it shaped this person, and it’s not necessarily the best way to define ourselves.

Jason Kottke expanded on Matt’s thoughts in Twitter is a machine for continual self-reinvention:

For a certain type of person, changing oneself might be one of the best ways of feeling free and in control of one’s own destiny. And in the social media world, Twitter feels like continually moving to NYC without knowing anyone whereas Facebook feels like you’re living in your hometown and hanging with everyone you went to high school with. Twitter’s we’re-all-here-in-the-moment thing that Matt talks about is what makes it possible for people to continually reinvent themselves on Twitter. You don’t have any of that Facebook baggage, the peer pressure from a lifetime of friends, holding you back. You are who your last dozen tweets say you are. And what a feeling of freedom that is.

I find Facebook’s deliberate focus on the past such a cunning piece of design, especially since most other social networks feel more focused on what’s happening now. What’s so interesting is that your past as told by Facebook’s Timeline is only a minuscule part of the full story. Yes, there were parties, vacations, and engagements. But there was also heartache, grief, and lots and lots of plain-old boring life.

Obviously Facebook only tells the story it knows, and most of the time it only knows about your happy times. What we sometimes forget is that it’s conflict that makes the story of our life interesting. In his book A Million Miles in a Thousand Years Donald Miller puts it this way:

When we watch the news [and stories about violence come on], we grieve all of this, but when we go to the movies, we want more of it. Somehow we realize that great stories are told in conflict, but we are unwilling to embrace the potential greatness of the story we are in.

I’m slowly coming around to the idea that if we’re going to embrace public living (in the form of social networks) at all, we should either go all in with the full spectrum of our emotions, or rather not bother. Because if we only share a small, perfect sliver of our lives, we start to create unrealistic expectations for ourselves, and the people who know us.

The best article I read about this stuff in a long time is Leah Reich’s Disconnect:

But sometimes, even now, I think about public mourning rituals. I think about how the Victorians treated grief, how publicly they wore it, how they wore rings made from the hair of their beloved deceased. I recall telling myself I could say something, I could document my grief. It was okay to make it public, even if it felt like a very wrong, obnoxious, and strange thing to do. I remember thinking I needed someone to do something, but I didn’t know what it was and I didn’t know how to ask.

That’s the rub, isn’t it? Under even the most ordinary circumstances, how difficult it is to tell people we feel awful, to ask for a little extra patience, to ask for comfort. So to reach through the emotional distance when the stakes are so much higher, when the cost of rejection is risking further isolation at a time when you are already floating on what seems like the last splinter of wood from the great wreck of your life — well, you know, maybe throwing a thing or two at the internet and seeing what sticks doesn’t seem so crazy.

Yes, I know. We’re already in a culture of over-sharing. So I’m cognisant of the fact that it’s not quite practical from information overload and audience burden perspectives for all of us to suddenly start gushing every time we’re having a rough day. So I don’t really have an answer for how this should work. But I worry that our incomplete, happy pasts will someday come back to haunt us when we realise that by ignoring hard times, we have no idea how to deal with them any more.