Jim Dalrymple in Blogging is not a thing, it’s an attitude:
Readers connect with a blogger. They know things about them, they laugh together and sometimes argue over points in a story. It’s a give and take relationship that not everyone can handle.
Blogging is not about being stiff and rigid in your writing, but being flexible and flowing with ideas. It doesn’t matter if everyone agrees with your thoughts. In fact, that would be really boring “” but you write it anyway.
I completely agree with Jim, and it’s one of the main things I’ve learned in the few months that I’ve been writing more on this site. Conventional blogging wisdom says that you have to pick a topic and stick with it. I read this advice all over the web, so I used to think about it all the time. I worried about the topics I covered, and whether or not I’m “allowed” to publish something if it doesn’t quite fit my One Chosen Topic. Oh, and I worried a great deal about what that One Chosen Topic should be. Writing lost its fun and became stressful.
I no longer believe that this conventional wisdom is true. I think that people follow blogs primarily because they connect with the authors and their views in some way, not because of the specific topics they cover (although of course that does play a part). It’s why I keep coming back to The Loop, Daring Fireball, The Brooks Review, Shawn Blanc, etc. It’s why I don’t mind when Marco Arment reviews LED light bulbs.
I might not always agree with these authors, but I have a genuine affinity for them, and I respect their views. They’re not faceless organizations, but human beings that write about things that interest them. And because they do it well, they get me interested in a much more diverse set of topics (like baseball). They prompt me to think more critically, and that spurs additional thoughts that feed into my own writing.
I also like this quote from Michael Lopp from his article Please Learn to Write:
Your readers are far more critical than the Python interpreter. Not only do they care about syntax, but they also want to learn something, and, perhaps, be entertained while all this learning is going down. Success means they keep coming back – failure is a lonely silence.
I think when it comes down to it, it’s the constant fear of the lonely silence that drives us to become better writers. But that’s a much better fear to have than wondering about what you’re allowed to put on your site. I’m in no position to give writing advice, but I’ll tell you what has made my experience worthwhile.
I feel like writing more has helped me find my voice. And I am becoming more comfortable with raising that voice about a continuously expanding range of topics. Sometimes it’s good, sometimes it’s not so good. But there has been a big pay-off in persisting: a small, growing community of readers that I appreciate and enjoy immensely. They tell me when I’m full of crap, and they tell me when I write something they like. That’s an incredible privilege, and why I love the blog format so much. So if you’re one of those who keep coming back and provide the occasional piece of feedback: thank you.
Ok, this turned out much longer than I planned. I actually just wanted to send you to Jim’s post. So don’t forget to go read it.