Those are all perfectly fine ways to spend your days. But it’s not what drives me.

Then there are those who love the web. They understand that it’s people all the way down. That the real value of the things we make is in the shared experiences we get to have. They are passionate, critical, creative, opinionated, and cynical. Sometimes arrogant and not nice — but never apathetic. Never lazy enough to let something they care about get away with being less than great.

Those are the people I stand with.

We believe that the quality of what we put out there reflects on all of us. Flipboard and Clear make us all look good. Color makes us look like idiots, and we can’t stand it. When our own work doesn’t live up to our standards of quality for whatever reason, we lose sleep over it. We can’t shut up when we see the Internet being used as a game to be won, an endless well of content to “repurpose” for a quick ad buck, a way to trick people into clicking a link they don’t want to click on. It makes us obnoxious, yes, but we can’t just stand there and do nothing. For we will not have that sh*t. We will not have it.

To those who make a living online because they love the web: I stand with you.